Stoicism.bg

The Challenge

There was no Bulgarian-language resource that combined ancient Stoic philosophy with modern psychological research in an accessible, practical format for everyday application.

The Approach

Together with co-host Petar Theodosiev, I created Stoicism.bg as both a podcast and web platform. The site serves as a hub for episodes, show notes, and written content — all optimized for Bulgarian SEO and audience engagement.

Key Features

• Regular podcast episodes combining Stoic philosophy with modern psychology
• WordPress-based platform with custom styling and optimized performance
• Episode archive with detailed show notes and key takeaways
• SEO-optimized Bulgarian content for organic discovery
• Integration with major podcast platforms (Spotify, Apple Podcasts)
• Community building through practical philosophy discussions

Results & Impact

• Established a growing audience in the Bulgarian-speaking community
• Created a unique niche combining stoicism with evidence-based psychology
• Built consistent publishing cadence with quality production
• Generated organic traffic through SEO-optimized content
• Bridged ancient philosophy with contemporary psychological research

Key Metrics

Technology Stack